Bouncing Bratwurst QR Code - SuperHole 2022 Commercial

The "Bouncing Bratwurst QR Code" was a television commercial created by Johnsonville Sausage in 2022 to promote their sponsorship of SuperHole III, a pro-am cornhole tournament organized by the American Cornhole League (ACL). This advertisement creatively featured a QR code shaped like a bratwurst that bounced around the screen, reminiscent of the classic DVD screensaver where the logo moves and changes direction upon hitting the screen edges. As the bratwurst-shaped QR code hit the sides of the screen, it changed colors, engaging viewers with its dynamic movement. The ad posed the playful question of whether the bratwurst would hit the corner, tapping into the nostalgic anticipation associated with the old screensaver.​

There is no voice over, just a video game style music.

This innovative approach aimed to capture viewers' attention and encourage them to scan the QR code, seamlessly integrating digital engagement with traditional broadcasting.

#Video Activation

Comments

0 / 600